
Released in just 60 cinemas in the UK, director Richard Ayoade’s debut Submarine has proven to be a hit with audiences. Optimum Releasing achieved similar success with the British satire Four Lions in 2010 and adopted a similar marketing and distribution strategy with Submarine. Interestingly enough both Ayoade and Chris Morris, the director of Four Lions, made their name working on Channel Four. This proves yet again the importance of Television production companies in nurturing and supporting British film making talent. Submarine’s distinctive marketing campaign backed by strong critical reviews and a soundtrack by Alex Turner of Arctic Monkey’s fame has certainly helped this quirky coming of age tale find an audience in the UK. Submarine like Four Lions offers hope that British cinema does produce a healthy slate of films each year which can remain successful given the continuing dominance enjoyed by Hollywood films. Optimum releasing expanded the release of Submarine from 60 screens to 100 and it is likely to help with the final box office take.
Download the detailed production notes to the film.
The Official website for the Film offers a range of production details.
Here is the trailer to the film:
Read an interview from The Guardian with the director behind the film.Read Peter Bradshaw's positive review of Submarine - Four Stars.
Watch the interview with Ben Stiller at the Toronto Film Festival who has helped to produce and promote the film internationally:
Additionally, here is an interview with main leads from the film:
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